Conversion Optimization

Browse all content tagged with Conversion Optimization

Glossary

Bridge Page

A bridge page is a dedicated web page used to guide users from an ad click to a final conversion, enhancing the user journey, providing context, and improving ad relevance and conversion rates.

SEO Digital Marketing Landing Page +2
• 5 min read
Glossary

entry page

An entry page, also known as a landing page, is the first page a user visits on a website. Discover its importance for SEO, user experience, types, practical examples, and tips for creating effective entry pages.

SEO Digital Marketing User Experience +2
• 5 min read
Glossary

What are Branded keywords?

Branded keywords are crucial in driving targeted and high-intent traffic to your website. When a user uses a branded keyword in their search, it shows an intent of purchasing or learning more about the product/service. This makes these keywords highly effective in boosting conversions.

SEO Branded Keywords Digital Marketing +2
• 4 min read

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