This video provides important SEO tips to optimize your website and rank high on Google in 2020. It discusses the importance of keyword placement, adding semantic keywords, ranking content in featured snippets, speeding up your website, creating industry studies or white papers, adding text to visual content, engaging users longer, updating old content, using Google Search Console, creating more informational content, getting backlinks from visual assets, building real relationships for backlinks, deleting dead pages, using suggested keywords, and using 'what is X' questions and answers to improve ranking.
in the time it takes you to watch this
video people will search Google about 30
million times now of those nearly 40
we'll click on the number one search
result now that kind of traffic is very
powerful and can mean millions of
dollars in Revenue so how do you rank
number one for Search terms it all
starts with SEO so in this video I'm
sharing 15 of the most important SEO
tips to optimize your website and rank
high on Google in the 2020s but before
we get started I want to invite you to
watch my free masterclass covers how I
make over four hundred thousand dollars
a month with my online business make
sure to click the link and sign up for
that 60 Minute free training and let's
get into the topic for today
all right so let's get into the top 15
SEO tips you need to rank your content
in the 2020. so number one is keyword
placement so we already know that we
have to add keywords into our content to
rank but where we place them is really
the most important thing and which one
we use it and how many times they're
used all of those things so here are the
top three places to add your keywords so
first your Page's title tag or H1 you
also need it in the URL in the first 100
or so words of your content and within
your H2 headings so you need to add
keywords add your target keyword the one
you're going after into these main spots
now number two is you need to add
semantic keywords into your content so
on page SEO doesn't just mean throwing a
bunch of keywords on the pages if you're
gonna rank on Google even with the new
helpful content update you still got to
add related keywords into your content
why well because Google is getting
smarter it doesn't just look at simple
keywords like the one that you have but
it also looks at the topic of your page
as a whole and all the semantically
related different terms that would
create a robust article on Google so use
a tool like Surfer SEO and Implement
semantic keywords to make the algorithm
reward your content number three is to
rank your content in featured Snippets
so according to sem Rush After analyzing
80 million keywords by adding a FAQ
section to your content you can rank in
the featured Snippets of your search
results pages so this FAQ content block
can be wrapped in FAQ schema with yoast
or rank math and you'll start appearing
in the search results under your result
as well as in some of the people also
ask questions SEO tip number four is all
about speeding up your website so almost
50 percent of visitors are going to
bounce if your site takes longer than
five seconds to load plus Google's speed
update might downgrade your pages that
loads slowly on mobile devices so with
76 of Searchers using mobile phones you
got to handle anything that slows down
your site so make sure to use a CDN or
content delivery Network reduce your
plug-in bloat and use a speed plug-in
like WP rocket to speed up your site so
number five is doing an industry study
or a white paper so the best way to get
backlinks from Authority blogs or new
sites in your Niche is to create this
industry study or white paper or
statistics post or something you unique
in your Niche so according to buzzsumo
publishing an industry study can bring
in tons of traffic social media shares
and mentions in the Press now this works
because when your content gives bloggers
and journalists valuable information
they can reference it and link to your
content automatically so it's hard to
get passive links but this type of
content can help you build links that
way number six goes with this and that
is to add text to your visual content so
podcasts videos and infographics are a
great way to get traffic and backlinks
but there's one problem so Google can't
understand them necessarily they almost
can but not quite yet so by adding text
alongside these things and visuals in
alt text you allow search engines to
understand what your content is all
about now SEO tip number seven is to
engage users longer so pogo sticking is
when a Google user clicks on your site
and then bounces or pogo sticks back to
another search result so when this
happens too often Google assumes your
site doesn't have the best answer isn't
ending the search journey and the users
are looking for other sites and it'll
downrank you so how do you keep users
engaged longer will you make your
content scannable by using lots of
bullets subheadings break up the text
blocks and you master search intent to
give readers exactly what they want with
the new helpful content update it's all
about really user signals and giving
users exactly what they want number
eight is updating old content so if
you've got a ton of blog posts that
don't get traffic they aren't your best
work or they don't really match your
branding or messaging anymore you can
update them so you can do this in a few
ways you can update the design you can
change your content change the text
update your keyword targeting a little
bit add more external links to Authority
sites you can organize your content
better into sections to make you know
different steps easier to follow you can
write a new title new meta description
ultimately you need to update your
content you can use server SEO to do
this you can create a Content updating
schedule because in different niches
sometimes content needs to be updated
regularly or it'll slowly trickle down
the search ranking so keep your content
fresh number nine is using a Google
search console so this is one of the
most powerful tools you have so once you
log in you can go to Performance reports
click pages and look over your pages
that have the highest traffic so next on
one of those pages you'll see all the
keywords it ranks for and if you dive
deeper you can find tons more
information you didn't even know
different keywords you might not have
known you rank for so you're already
ranking for things without trying
imagine what you could do if you
intentionally use those terms in
different posts so if you try it you see
Google will most likely increase your
rankings for these keywords SEO tip
number 10 is to create more
informational content in your Niche so
not every Niche is exciting to read or
write about but high quality content is
important for SEO so find closely
related topics that are more exciting to
write high quality content around for
example if your Niche is something like
project management it might be tough to
pump out regular high quality content in
that area but you can look at like a j
adjacent or shoulder niches you can
write about things like team
collaboration HR kanban boards you know
management team building and a lot of
related topics to blank at your Niche
completely and that is the key
blanketing the topics in your Niche on
to number 11 and that is getting
backlinks from your visual asset so here
are three ways you can get website
owners to link back to your visuals your
charts your infographics so first you
find a visual asset on your site then
right click and copy the image address
and you can paste the file name into
Google and the search the image so
you'll get a full list of sites that are
using your image next you can narrow
down the pages that use your image and
your content but they don't link back to
you and then you can send them a message
a friendly email asking them to link to
your original source which is you number
12 is to get backlinks by building real
relationships I think building has been
taught wrong for a long time by doing
manual Outreach and you know building
real relationships with other blogs and
websites and authorities in your Niche
you can write more guest posts you can
build Link Partnerships and you can
scale your domain Authority faster so
you shouldn't just reach out to other
blogs either reach out to the companies
that you'd be an affiliate for so for
example if you're in the camping Niche a
link from REI or Patagonia would go way
farther than a link from a random
camping Vlog so I have many videos on
these strategies and you can search link
building on my channel to find more SEO
tip number 13 delete your dead pages so
these are pages that don't bring in any
traffic anymore and are kind of
pointless I mean when you delete them
your other Pages might start ranking
higher your internal links are a little
bit cleaner so for example one eCommerce
site deleted 11 000 dead pages and
actually got a 31 boost in search
traffic and resulting in a 28 increase
in Revenue proven.com deleted 40 000
dead pages from their site and got an 88
increase in organic search traffic so
this works because according to google
they prefer one stronger page over lots
of smaller Pages number 14 is look for
suggest and suggested keywords so the
same way to use Google suggests is to
find long tail keywords you can do the
same thing with other search engines
like Wikipedia YouTube and Bing and
number 15 use what is X questions and
answers so this is a simple SEO hack
that most people Overlook but can result
in first page ranking especially if
you're trying to get after like
definitions and rank for things like
that so when someone's searching for a
high level term typically they want the
definition so for example if you search
inbound marketing the top two results
answer the question what is inbound
marketing so if you want to rank for a
definition keyword make sure your
content focuses on answering the
question what is X and this is your
first H2 heading now if you're new to
SEO or you're just starting your blog or
website you're feeling overwhelmed by 15
things just start with two or three and
the more that you optimize the more
traffic you get the more that will
snowball into more traffic and more
Revenue so if that was interesting to
you if you want to learn more how I make
four hundred thousand dollars a month
with my online business make sure to
click the link in the description below
and sign up for that free 60-minute
training it's a master class on the
exact online business strategies to
start a blog start a Content driven
business in the 2020s and exactly what
it takes I hope some of these SEO tips
were helpful to you please like the
video check out other videos on my
channel on SEO affiliate marketing
blogging all of these different topics
and I will see you in the next video
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